Targeted traffic from the Internet is the main source of customers for any online store. The ReStudio team of specialists knows how to maximize the benefits of your online presence. We will help you achieve your goals using the latest marketing tools to promote your website.
It is convenient to work with us for businesses that are result-oriented, strive to track their achievements, and invest effectively in development.
Our approach is based on:
- absolute transparency of expenses;
- flexible work with strategies and budget reallocation between tools;
- competent use of a wide range of possible tools for promotion, development and analysis.
Effective promotion of an online store is impossible without an effective strategy, which will differ significantly for different businesses. That is why we always start preparing for website promotion by developing a strategy.
It is necessary to clearly formulate the main goal that the business seeks to achieve, and then proceed to develop a strategy. To do this, we will take into account the specifics of the business, the level of competition, the most promising promotion channels at the start, and compile a list of optimal solutions to achieve the main goal.
To make website promotion effective, you need to use a certain set of tools. We work with such tools:
We use all customer acquisition tools in accordance with the concept of performance marketing, which allows us to significantly increase the effectiveness of integrated website promotion.
- SEO. Complex promotion on the Internet;
- PPC (Pay Per Click). Targeted advertising;
- E-mail marketing. Attracting and retaining customers through e-mail newsletters;
- CPA networks. Attracting customers from affiliate programs;
- Marketplace, price aggregators, trading platforms;
- Teaser networks;
- Social networks;
- Content blogs.
The whole point of performance marketing is that it allows you to optimize your marketing tools and sales channels to invest only in those that bring the most profit. The main principle of performance marketing is result-oriented, with detailed tracking of all processes and measurement of their effectiveness.
What is the difference between the use of the performance marketing concept and classical approaches to promote an online store? If you have, for example, three channels of customer acquisition: contextual advertising, social media advertising, and blogger placement, and one of them (let's say social media) is not very effective, then both approaches will work differently:
- classic website promotion. Analyze the social media advertising campaign to determine why it is not effective and try to improve its performance;
- performance marketing. Disable the advertising campaign on social media and redirect the budget to those channels of customer acquisition that generate more revenue.
As you can see, the concept of performance marketing optimizes sales channels and customer acquisition to maximize efficiency (income) as soon as possible. Therefore, in today's realities, ordering website promotion using this concept is the right decision.
Comprehensive website promotion is impossible without high-quality analytics of all processes. These are the KPIs of advertising and the store's customer service system: ROI, LTV, RFM, analysis of the target audience and its behavioral factors. You can read more about this in the section "Website analytics - why do you need it for your business?"
How much will it cost to order an online store promotion by ReStudio? It all depends on the marketing strategy you choose and the tools you use for promotion, your business ambitions, and the competition in your niche. The minimum price of website promotion starts from $800, and this amount does not include the advertising budget and current expenses for the necessary services.