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What is indexation and why is it important to control it

Индексация — это процесс, в ходе которого поисковые системы добавляют веб-страницы в свою базу данных. Когда мы говорим о внесении сайта в базу данных поисковиков, мы подразумеваем именно этот процесс сканирования и анализа контента. Индексация сайта в гугл является ключевым этапом для дальнейшего продвижения в поисковой выдаче. Контент на сайте должен предоставлять ценную информацию пользователям, а страницы — быть доступными для индексации поисковиками.
Понимание этого процесса помогает владельцам сайтов лучше контролировать свое присутствие в поисковых системах.

Reasons for removing a page from the index

If you want to remove a page from a search engine index, it's important to understand the correct approach. There are certain technical methods you need to use to exclude a page from the index and prevent a page from being indexed. Controlling which pages are indexed is an important part of your SEO strategy and can significantly impact your site's performance in search engines. So, when should you do this:

  • Duplicate content - when the same or similar content appears on multiple URLs, which can confuse search engines
  • Test versions of the site that are not intended for public access - test development environments and staging versions that need to be hidden from users
  • Confidential information (private profiles, admin panels) - pages with personal data and official information that need to be removed from search results
  • Outdated or irrelevant content - pages with information that has lost its relevance and can mislead users
  • Unnecessary files such as DOC, PDF, etc., which do not carry search value or may compete with the main pages, it is also advisable to close them from indexing.

 

Each of These can negatively impact your site's search engine rankings. Uncontrolled indexing can lead to lower search rankings, poor user experience, and potential security issues. It's important to identify such pages early and take appropriate steps to remove them from the index.
 

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Step-by-step removal instructions

There are several methods of removing pages from the search engine index. The choice of a particular method depends on your goals and the urgency of the task. Let's take a look at the most effective ways to control indexing.

Temporary removal via Google Search Console

This method involves using Google Search Console tools to quickly remove pages from search results. Here are the step-by-step instructions:

  • Log in to Google Search Console
  • Select the desired resource
  • Go to the "Removal" section
  • Create a new URL removal request

It is important to understand that this is a temporary solution that is valid for 6 months. After this period, the page may be included in the index again if no additional measures are taken.
Temporary removal is especially useful in emergency situations when you need to quickly remove a page from search results. However, for long-term results, you should use other methods.

Permanent removal of a page from indexing

For long-term control over page indexing, there are special technical methods that can be implemented directly in the site code. One of the most effective ways to remove a page from the search results is to use the robots meta tag:

1. Add the noindex tag to the page code in the

section: . This meta tag has two key parameters:

  • noindex - tells search engines not to index this page
  • follow - allows search robots to follow links on the page, even if the page itself is not indexed

2. For non-HTML files, use the X-Robots-Tag HTTP header. This method is especially useful for controlling the indexing of PDF documents, images, and videos. Here's an example of the configuration on the server:

  • HTTP/1.1 200 OK
  • X-Robots-Tag: noindex

You can also set up different rules for different crawlers:

  • X-Robots-Tag: googlebot: nofollow
  • X-Robots-Tag: otherbot: noindex, nofollow

By using a combination of meta tags and HTTP headers, you give clear instructions to search engines not only about which pages should not be indexed, but also help to remove already indexed URLs.

Additional recommendations

Proper indexing management requires a comprehensive approach and regular monitoring. It is important to understand that the process of website indexing is not instantaneous, and changes can take some time to appear.
Do not rely solely on robots.txt to control indexing. This file only limits crawling but does not guarantee complete removal from the index.
It is important to regularly check the indexing status of your pages in Google Search Console to make sure that all unwanted URLs have been successfully removed from the index.

Conclusion

Effective indexing management is critical for successful website promotion. Regular monitoring and timely response to changes will help keep your website in good condition.
Proper management of website indexing in Google and other search engines is an important aspect of SEO optimization. Using a combination of methods (temporary removal through GSC and implementation of the noindex tag) will ensure the most effective removal of unwanted pages from the index.

Delete a page from the index
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